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Team

Lynn Power, CEO
Lynn is a longtime ad agency executive with a love for beauty. She's been fortunate to work on many iconic brands, including the Gillette Venus global marketing launch, Clinique global, L'Oreal Natural Match launch and VIVE relaunch, Nexxus repositioning, Vichy positioning and La Roche-Posay and St. Ives. She has done lots of other categories too including American Express, Hershey's, Campari, Kimberly-Clark, Nestle, T. Rowe Price. . . She loves building teams, reinventing cultures and disruption.
James Hammett, Chief Innovation Officer
James, with his utterly impressive 25+ years career, is a beauty maven (guru) who is obsessed by achieving absolute perfection. His journey of gaining spectacular beauty knowledge started in London when he took an internship at Harvey Nichols. Later on, while in his role as Creative Services Head at Clairol, he was responsible for the creative execution and production of several major launches, including Natural Instincts, Nice & Easy, Matrix Biolage and SoColor brands and at L'Oreal USA for Redken, Lancome, SoftSheen-Carson Dark & Lovely and REVLON. In 2010, James decided to use his knowledge, experience and talent to help models frustrated by the damage continuously done to their hair with no real solutions in sight. This was the beginning of breakthrough formulations of botanically hydrating brand MASAMI with powerful Mekabu powder. MASAMI is James' expression of his passion to help women around the world to become confident with who they are, and to highlight their uniqueness by having healthy and invincibly beautiful hair.

Hudson Cutler, Public Relations
Hudson Cutler is a technology-driven marketing and communications company. With more than 20 years of experience in marketing, technology and communications, working with many of the world’s leading brands including Coke, Nike, BMW, Visa and Samsung, Hudson Cutler brings a modern and informed point of view on what it takes for a brand to earn its unfair share in today's attention-driven economy. 
Kerry Quinn, Chief Financial Officer
Kerry Quinn is Chief Financial Officer of Advertising Production Resources, a leading marketing production consultant empowering marketers to make better, more informed decisions in their creative production investments. Previously, Kerry represented Interpublic Group, WPP and independent agencies in various financial and executive roles over 25 years. Kerry is known as an impactful, self-directed senior global financial executive, with strong business acumen and the ability to “see the big picture,” who consistently delivers results with revenue growth and profitability.
Masahiro Sasaki, Chairman MASAMI Institute
For over 14 years, Masahiro Sasaki has devoted his international and management expertise to helping the people of Iwate, Japan recover from the devastating tsunami and subsequent coastal marine life devastation. As a Tri-State (NY, NJ, CT) representative to the Iwate Prefecture community, Masahiro is deeply connected and familiar with his home town region’s history, people, culture and potential. Masahiro has co-founded the Masami Institute to support and champion the ocean restoration of the North Pacific’s SANRIKU area through education and documentation.
Kristyn Terpinas, Head of Content
Kristyn has spent the majority of her marketing career working in the travel industry on brands like United Airlines and Entertainment Cruises. She has a love for beauty and is now applying her extensive experience in creating content and experiences for MASAMI.
Henry Riggall
Henry Riggall, Head of Brand and Business Development
Henry is a growth & marketing professional with extensive experience in turning products into brands. With a background in advertising, he loves partnering with people to conceptualize creative ways of growing brands and delivering amazing customer experiences.
Veronica Armstrong
Veronica Armstrong, Head of Marketing
Veronica is a marketing executive with deep expertise in e-commerce customer acquisition and product growth. As the former Head of Customer Happiness and General Manager at Lovepop, Veronica is no stranger to creating magical experiences for customers by conceptualizing unforgettable products and delivering exceptional service.

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